If you’re in San Francisco April 6th, you don’t want to miss this very special event presented by the Italian Cultural Institute of San Francisco. Enjoy a conversation with author and entrepreneur Riccardo Illy and Dream of Italy host and executive producer Kathy McCabe at The Firehouse at Fort Mason, on the occasion of the release of Illy’s new book The Art of Excellent Products: Enchanting Customers with Premium Brand Experiences. We will be discussing the power of Italian brands and their staying power, indeed the power of “Made in Italy.” The event begins at 6pm and seats are limited, so register today! Reception to follow.
